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Asos to reap Brexit benefits after fall in pound

The Guardian - 12 Jul 2016 15:40
Asos to reap Brexit benefits after fall in pound Online clothing retailer forecasts rise in overseas sales as US and EU customers get more fashion for their money Asos expects to benefit from the fall in the pound's value after the UK voted to leave the EU because sterling's slide has made its clothes cheaper for US and European customers. The online fashion retailer said that because more than half of its sales come from outside the UK it is protected against a downturn in demand from British consumers.
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