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Consumers 'Couch Shopped' On Black Friday, As Retail Winners, Losers Could Already Be Emerging First, the bad news for retailers: Fewer shoppers turned up in physical stores over the Black Friday weekend --the Super Bowlesque kickoff to the holiday shopping season --than they did in 2015. But merchants might have offset that shortfall with record online shopping turnout over the four-day period, according to a
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