I've sent more than 200 cold emails over the course of my career and only been rejected 3 times. Here are 6 rules I follow to get the attention of people I admire.

Michael Thompson is a career and communication coach who helps business executives and entrepreneurs be successful by making the right connections. He says he's reached out to more than 200 people via cold email throughout his career with great success — only three people declined to meet with him. Thompson recommends first reaching out to friends of friends, then making sure your email has a clear purpose and thinking about what you can offer before asking for any favors. Visit Business Insid...