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If Microsoft buys TikTok, it could be bad news for Google Cloud (MSFT) AP Microsoft's plans to buy TikTok may seem crazy at first, but it's all about the data. TikTok would give Microsoft eyes into a market where it is mostly blind: smartphone use among Generation Z. But there's another appealing side for Microsoft: TikTok is reportedly a huge customer of arch-rival Google Cloud. Visit Business Insider's homepage for more stories. At first glance, Microsoft's talks to acquire TikTok's US operations from Chinese owner ByteDance seems somewhere between odd and crazy....
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