Following its seminal attitude-behavior gap report revealing the reality of youth shopping traits, e-tail giant Zalando (45m consumers, 4.5k brands) has launched a Care & Repair eco-initiative with digital closet app Save Your Wardrobe, integrating aftercare services into its e-comm ecosystem.
Zalando Joins Forces With Save Your Wardrobe To Chase Net Positive Fashion Ambition
Forbes - 5 Oct 2021 09:30
Following its seminal attitude-behavior gap report revealing the reality of youth shopping traits, e-tail giant Zalando (45m consumers, 4.5k brands) has launched a Care & Repair eco-initiative with digital closet app Save Your Wardrobe, integrating aftercare services into its e-comm ecosystem.
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