Focusing on direct consumers' changing needs and their right to privacy is becoming increasingly critical--and challenging--than ever. Christine Cox, IKEA U.S.'VP of Digital Data and Analytics along with Mozilla's CMO Lindsey Shepard, spoke at Adweek's Outlook 2022 event about the ever-evolving strategies to understand consumers and protect consumers' privacy and engender their trust. Seismic changes...
Focusing on direct consumers' changing needs and their right to privacy is becoming increasingly critical--and challenging--than ever. Christine Cox, IKEA U.S.'VP of Digital Data and Analytics along with Mozilla's CMO Lindsey Shepard, spoke at Adweek's Outlook 2022 event about the ever-evolving strategies to understand consumers and protect consumers' privacy and engender their trust. Seismic changes...
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