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Rachel Maddow hiatus is costing MSNBC in primetime ratings Rachel Maddow’s absence from MSNBC’s primetime lineup is costing the channel viewers. The network’s marquee 9 p.m. program lost nearly 30% of its audience in the key 25-54 demographic on Monday, the second day of Maddow’s weeks-long hiatus, according to the latest Nielsen figures. The episode garnered an average of 201,000 viewers in the key...
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