After Taking Over Myspace, Trolli Tries Out Craigslist

One year ago, Trolli picked an unusual platform to promote a line of martian-themed gummies: Myspace. Without spending a dime on paid media, the brand built more than 200 Myspace profile pages for its candied characters and gave them names such as Space Emperor Janice and Lloyd Crumb Sr. It's important to note that around...