Why aren't brands that advertise on TikTok using their power rather than just waiting for a ban?

Advertisers and marketers have a role to play in the drama over a potential TikTok ban, but they’re either unable—or unwilling—to participate. During Thursday’s four-hour-long grilling of TikTok CEO Shou Zi Chew before the House Energy and Commerce Committee, lawmakers covered a lot of ground in terms of national security and dangerous content concerns around the wildly popular social app. But one question was not explored. Read Full Story