Adidas chief exec: Kanye West 'didn't mean what he said' with antisemitic comments

Bjørn Gulden said West, who praised Adolf Hitler and the Nazis, wasn't 'a bad person - it just came across that way' Bjørn Gulden, chief executive of Adidas, has lamented the end of the company's lucrative partnership with Kanye West, saying, "I don't think he meant what he said," regarding the rapper's antisemitic comments in October 2022. West, who has changed his name to Ye, wrote on X (formerly Twitter) that he was "going death con 3 On JEWISH PEOPLE ... You guys have toyed with me and tri...