The WNBA's multiyear sponsorship by Opill maker Perrigo shows the league championing reproductive health. As WNBA fans fill the Brooklyn Academy of Music Monday for the league’s 2024 draft event, they’ll see a new name among the event’s sponsors--Opill. The sold-out event--which comes as women’s sports viewership is on the upswing--marks the start of a multiyear partnership between the over-the-counter birth control brand and the WNBA.
The first OTC birth control pill is taking center stage at the WNBA draft
Fast Company - 15 Apr 2024 09:00
The WNBA's multiyear sponsorship by Opill maker Perrigo shows the league championing reproductive health. As WNBA fans fill the Brooklyn Academy of Music Monday for the league’s 2024 draft event, they’ll see a new name among the event’s sponsors--Opill. The sold-out event--which comes as women’s sports viewership is on the upswing--marks the start of a multiyear partnership between the over-the-counter birth control brand and the WNBA.
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