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The stoicism secret: how Ryan Holiday became a Silicon Valley guru He has sold 5m books about this ancient Greek approach to life - and been feted by sports teams and CEOs. What makes this former PR man so popular? What is it that made the former PR man turned lay philosopher Ryan Holiday a giant of the bestseller lists? That his writing on stoic philosophy is beloved by everyone from professional athletes, politicians and tech CEOs will have helped. Investor-entrepreneur Tim Ferriss calls stoicism the "ideal operating system", while entrepreneur-fraudster Eliz...
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