Some groups are voting with their dollars. Could it be that the anti-woke movement has become so organized and influential that brands are now building strategies around it? If weve reached that point, then woke-baiting could emerge as a cheap but effective way for companies with stagnant growth to draw attention and change their fortunes.
Some groups are voting with their dollars. Could it be that the anti-woke movement has become so organized and influential that brands are now building strategies around it? If weve reached that point, then woke-baiting could emerge as a cheap but effective way for companies with stagnant growth to draw attention and change their fortunes.
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